#Christmas2016, done…#2017 #plans…

Well, Christmas  has come and gone with a bang. As has 2016.

Almost.

As I look ahead to the next year I see lots of interesting events on the horizon. I’m taking 4 trips this year for business/reading/writing.

New England (NECRWA) conference in April

RT Convention in May

RWA in July

and.. Fall in Love with New England Readers and Writers Conference in October.

Holy Cow!! That’s a lot of air fare, gas, and room rentals…but so worth it.I’ll be doing book signings, and in one case ( NECRWA) a class. Too much!!!

I’m also having 2 new books published ( so far!) with my new Publisher, Kensington/LyricalShine. The first is in April, COOKING WITH KANDY, available for preorder – just click the link. The second, (I believe) will be in October. Much more on that info in the coming months.

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So, as I kick 2016’s ass to the curb, the plans for 2017 are shaping up nicely, no?

You still have time to purchase my latest 2016 book before the New Year begins, though, so if you are looking for some light, fun, funny and family reading, give A KISS UNDER THE CHRISTMAS LIGHTS a gander!

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And when I’m not planning trips, you can find me here:

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I get by with a little #help from my #friends..

and by friends, I mean books!

Every year I like to share the list of reference tools and books that keep me sane as a writer. Since I spend sosososososososos much time alone, writing and thinking about writing, I sometimes need tools to help me figure out plots, people, motivations, and dialogue subtexts. Here’s a list of my absolute favorites and the books that keep me sane when I’m trying to swim through the quagmire that is my imagination. Maybe if you haven’t finished making your Christmas and Holiday wish list yet, you’ll consider asking for one of these valuable tools. Believe me, it is money well spent and worth the cost.

1-4  The Emotional Thesaurus ( and amplifier) , The Postive Trait Thesaurus and the Negative Trait Thesaurus

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5.Goal, Motivation and Conflict by Debra Dixon. This is like a bible to most writers!thes8

6.The Romance Writer’s Phrase Book. Little snippets, words, and descriptions to tweak your dialogue and writing

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7. Master Lists. Every conceivable list you need for character, description, setting. Also fabulous as a reference when you play Trivial pursuit!

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8. The title says it all. Rated Triple H for hothothot!

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9.Nothing better for getting into the mind of your character and their inner conflicts and struggles

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And if you’re looking for a great little romantic fiction read for yourself or as a Holiday gift, well, here’s my newest ( shameful plug) A KISS UNDER THE CHRISTMAS LIGHTS 

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When I’m not doing research I can usually be found in one ( or more!) of these places:

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A #ChristmasQuiz from a lover of #TrivialPursuit…

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It’s no secret that I love love love TRIVIAL PURSUIT. Well, here’s my version of the Christmas/Holiday edition. Play along and test your knowledge of the season. The answers are below – but no cheating – try to get them on your own first.

1. what is the name of the HORSE in Jingle Bells?

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2. Who Wrote  ’twas the night before Christmas?

3. What is the Candian Zip Code ( Postal Code) for the North Pole?

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4. Who is Santa’s  most famous Reindeer? Why was he invented?

5. true or false: Mistletoe was once thought to be an aphrodisiac.

6. What does the word mistletoe mean in German?

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7. What year did Christmas become an OFFICIAL holiday in the US?

8. If you bought all the gifts in the 12 days of Christmas you’d have _____ presents.

9. WASSAIL if from Old Norse and means _____

10. What is the single best-selling Christmas song of all time and who wrote it?

And for 10 extra points – what is the name of my newest Holiday Romance book release?? ( hee hee – shameful self promotion)

 

ANSWERS

  1. Bob, as in “Bells on Bob’s tail ring….”
  2. Clement C. Moore
  3. HOH OHO
  4. Rudolph – for a Montgomery Wells ad campaign in 1939
  5. true
  6. “Dung on a Twig” ( still want to stand under it??)
  7. 1870
  8.  364
  9. Good Health
  10. White Christmas, Irving Berlinxmastrivia5

for the ten points: A KISS UNDER THE CHRISTMAS LIGHTS of course!

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Buy links Amazon // WIld Rose Press // B&N 

when I’m not playing Trivial Pursuit you can find me here: Tweet Me//Read Me// Visit Me//Picture Me//Pin Me//Friend Me//Google+Me//

 

 

 

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My #ChristmasList…

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If you were thinking I was posting about gifts I want for this holiday season, sorry. My list isn’t filled with ideas for unnecessary jewelry or tropical vacations or home improvements, although that last one should never be a gift, but a necessity!

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No, my Christmas list is full of all the goals and others things I need to finish by December 31st of this year. Let me, ‘splain.

In January of every New Year, I sit down at my laptop and think of all the things I want to do/start/finish for that year. For example, in January 2015, my list included( but wasn’t limited to): lose the 40 pounds I’ve gained during menopause, finish book 4 of the MacQuire Women series, look for a new publisher. ByDecemberr 31 of 2015, of those 3  things, I had accomplished 2. I’m still working on the 40 pounds.

I’m still working on the 40 pounds. I needed to write that again so I don’t forget about it and start eating like a house on fire because, hey! it’s Christmas.

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Before December 31st arrives this year, I still need to do the following:

  • finish the 1st draft of book #3 in the Will Cook For Love Series
  • work on my Baby Boomers powerpoint presentation for NHRWA and NECRWA
  • Write 6 book proposals ( 2 for Will cook for love, books 4 and 5; and 4 for my new small town series)
  • blog 3-4 times per week.

Okay, so the first 3 items are still in motion. Since I’ve been faithfully blogging 3-4 times per week, I can check that one off.

Now, add to it shopping for real presents for people, baking, attending parties, and doing all the regular life stuff like laundry, house cleaning, et al,  and I have to admit I’ve been neglecting my list just a little.

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Okay, A LOT.

But….

I’ve got a week until Christmas and my shopping is pretty much done. My house is spitspot ( thanks, Mary Poppins for use of that word), and the laundry is getting done, so I can devote time, effort, blood sweat and very real tears to getting these  3 items complete.

Now I just have to write the list for 2017……

When I’m not obsessing about lists you can find me here Tweet Me//Read Me// Visit Me//Picture Me//Pin Me//Friend Me//Google+Me//

And there’s still time for you to get a very special gift for the Woman or Women ( not judging!!) in your life. My newest book, A KISS UNDER THE CHRISTMAS LIGHTS is out and available in e-copy or print form. Here are the links:

amazon // wild rose press // barnes and noble

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I need a little #writer and #RomanceReader help…

This is going to be a good test to see if anyone ever reads my blogs!!

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I told you recently that I’m all atwitter and discombobulated because I’m putting together a Power Point presentation for my local NHRWA chapter in March and then for the New England (NECRWA) Chapter in April and I’m learning (slowly) the ins and outs of the PP program.

That’s fine. No worries there.

But…

I need a little help from my romance writer and reader friends. Who ( what author) do you read who writes romance with heroines and heroes OLDER than 45 years old? I’m not looking for writers who write about the fabulous 20 somethings or terrific thirty-year-olds. I want romance titles and books written about folks in their middle years. If you read romance books concerning this age group, please send me book titles or the authors who write them.

I have a few in mind, but I want to explore more. Please.

I’ll say thank you in advance.

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On #Goodreads, #giveaways, and growing your brand…

Okay, I’ll admit it. Until last year I didn’t even know what “growing your brand” meant. And if I’m really being honest, I didn’t know a person could be a brand.

Kim Kardashian changed that concept forever.

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The reason I’m waxing prolific today about this branding topic is because I just finished a Goodreads giveaway for my newest release, A KISS UNDER THE CHRISTMAS LIGHTS. I’ve done a Goodreads giveaway for all of my books after they’ve been published, but this time I had more hits and requests than ever before, so that got me asking questions, evaluating, and thinking (always a dangerous occurrence!)

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Two avenues of thought rushed through me when I saw the final number of requests for the book (613):

  1. Romance Readers love Holiday stories and they saw this one listed, so they figured they’d take a chance on a relatively unknown author because–hey! — it was a Christmas tale, or,
  2. People saw the giveaway listed who knew me from my previous work and wanted to really read the book and –hey!– there was a giveaway for it.

Do you see the difference in those 2 lines of thought? One is based on the genre of the giveaway, the other on name – or in this case – brand recognition.

When I was told I needed to come up with a brand by which readers would instantly be able to recognize a Peggy Jaeger book ( and I still get goosebumps when I say those 3 words together – Peggy, Jaeger, and book!) by the publishing powers that be, I thought and thought for days about what my books try to give the reader. A solid romance, for sure, with a happily ever after ending, but then aren’t all romances supposed to give the reader that? No, it needed to be different. Recognizable.  Something that, when my name was read or said, would evoke the brand, like Timex – takes a licking and keeps on ticking – does.  Do they even make Timex watches anymore, or am I really dating myself??”

Anyway.

After weeks of sleepless nights trying to figure this out, my daughter finally helped me narrow it down. What I write about are strong women, families, and men (hence, the romance). So, the Peggy Jaeger brand, when you hear the name associated with a book, tells you I write about Strong women, the families who support them, and the men who can’t live without them.

Simple. Genius, but simple. And remember-able ( is that a word? it should be.) And see how smart I am? I put the brand tagline in bold so when you read it, you’ll remember it. Who says you can’t teach an old dog a new trick? Or in my case,  a middle-aged storyteller a new concept?

Brand Concept Blackboard

But back to the Goodreads giveaway.

My winners were chosen by Goodreads and I dutifully mailed off the paperback copies of the books, along with the special boxes I made for them ( see pix) and a nice thank you card for entering the contest. I’ve done that for each of the books I’ve given away and my hope is that the winners see how much I truly appreciate their entering. If they like the book they won, the hope is always they’ll want to read the other books listed.

So, a win/win all around.  3 readers won a book for the holidays and I (hopefully!) got 3 new reader-fans for the effort. Giveaways…to echo Martha Stewart (the Grand Dame of branding)…they’re a good thing!

When I’m not giving things away you can usually find me here: Tweet Me//Read Me// Visit Me//Picture Me//Pin Me//Friend Me//Google+Me//

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The Thrilling #Life of a #RomanceWriter…

Yesterday I did a blog piece concerning two cookie recipes from my new holiday release A KISS UNDER THE CHRISTMAS LIGHTS. Then, because I inspired myself ( heehee), after I posted that blog I went and made some Christmas cookies to bring to a holiday party.

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Here’s where my life got thrilling.

While I was mixing cookie dough, my Kitchenaide mixer broke. Like, completely! While it was spinning dough, two of the metal pins that keep the parts together rotated themselves from the force of the spinning, fell out and off the mixer, subsequently putting the kibosh on further dough making. Although I was royally pi**ed, I needed to get the dough done so I went in search of my hand mixer. Only I forgot I got rid of it when I got — you guessed it– the Kitchenaide. I had to stop everything I was doing, turn the oven off, wrap the cookies that were cooling so they wouldn’t harden, put the dough I’d made already into the fridge, and get washed up because I now had to leave the house ( something I hadn’t planned on doing today) so I could get to Bed Bath and Beyond ( or as we call it in my house, Mecca)  and get a new friggin’ hand mixer. I wasn’t going to purchase a new Kitchenaide since I figured tool man hubby would have had a conniption at spending another 300 bucks when he could probably ( hopefully) fix it, and a hand mixer was only, like, 15 dollars.

So…

An hour later, back from the unplanned shopping trip, mixer in hand ( literally!) I started up again only to stop right after  I put the dough in the oven because….and this is the really thrilling part – only not the way you’re thinking – my oven was on fire.

I’m not kidding.

There was a fire in the bottom of my oven. As soon as I saw the flames I realized what I had been forgetting I needed to do these past two busy weeks: clean the oven. Luckily, I was able to snuff it without (a) the smoke detector going off and giving me a heart attack, (b) the fire department being called, and (c) sacrificing any yet to be made cookies.

So…

I now had to clean the oven. It’s a self cleaner so there went another 3 hours of my cookie baking time.

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Around 4-ish I finally got everything done that needed to be done, baked that needed to be baked, and I sat down and made a cup of tea. Only, once the water was ready I realized I had no tea bags. #FML

From now on when I get the urge to bake I’m running to our local bakery and buying stuff. It’s easier, cheaper, and doesn’t involve using the fire extinguisher.

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When I’m not having a nervous breakdown over baking, you can usually find me here:

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Of #ChristmasCookies and #recipes…

So yesterday I told you about the San Valentino family’s predilection for baking like there was no tomorrow during the Christmas season. Cookies, tarts, sweet breads, cakes and pastries can be found everyday cooling on baking racks, eaten almost before they are sufficiently cooled down. I thought you might like a recipe or two from Francesca and Nonna Constanza’s files, so here you go…and you’re welcome. But don’t say I didn’t warn you: once you make these and the word gets out – you’re gonna be chained to the kitchen making batch after batch after….to appease the sweet teeth of your friends and family.

PIZZELLES –

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first, you need to have a Pizzelle Iron, so make sure you do otherwise you won’t be making anything but batter!

Ingredients for the batter:

2 cups sifted all purpose flour

1 cup sifted granulated sugar

3/4 cup melted and cooled unsalted butter

2 Tablespoon Pure Vanilla extract OR ANISE extract ( Nonna uses Anise only!)

2 teaspoons baking powder

4 slightly beaten eggs

Method: Heat your pizzelle iron according to the manufacturer’s instructions.

Mix all the ingredients together in large bowl by hand using a wooden spoon until you have a pasty batter.

Drop 1 tablespoon of batter into each pizzelle design and close the lid. Bake about 30 seconds or until the cookie is an even, golden brown. Carefully remove from the mold and cool on a wire rack. This recipe makes about 42 cookies, give or take depending on how many you eat before they cool completely!!!

Nonna’s Favorite Biscotti with Royal Icing

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Make sure you have a cup of strong coffee or tea on hand when you eat these. You’ll know why once the cookies are baked!

Ingredients:

2 cups all purpose flour, sifted

1 teaspoon baking powder

1/2 teaspoon salt

1/2 stick of real, unsalted butter, softened ( not melted!)

1 cup granulated sugar

2 Tablespoons lemon zest ( Nonna prefers to zest the lemon right before she adds it to the batter so the flavor is fresh and pungent.)

2 eggs

1 teaspoon pure lemon extract

4 oz white baking chocolate – shredded or chopped

1/3 toasted and sliced almonds

Method:

Preheat over to 350 degrees

Sift: flour, baking powder and salt together in a large bowl and set aside.

Beat the butter, sugar and zest in another bowl until well incorporated. Then, add the eggs one at a time with the mixer set to low speed. Add in the extract and then the flour mixture. Fold in the almonds and the white chocolate.

Roll out onto a floured surface and dived the dough into 2 equal portions. Shape each into a foot by 1 inch roll/log then place on a floured, greased baking sheet

Bake for 30-35 minutes or until each roll is equally golden brown. Cook for 15 minutes then cut into slices, like bread, using a well sharpened or serrated knife. Once they are sliced, put them back in the oven for another 4-6 minutes until the are darker golden brown and crisp ( like toast.) Once they are completely cooled, drizzle with royal icing. ( recipe to follow)

ROYAL ICING

Ingredients:

1/2 teaspoon salt

4cups sifted confectioner’s sugar

3/4 cup cold water

1/4 cup meringue powder

Add all the dry ingredients together  into a mixing bowl and mix with a whisk until incorporated

Add the water a little at a time,  continually mixing on a very low setting until the water is fully incorporated. Then, swtich to a higher speed and beat until the icing looks fluffy ( like marshmallows). You can either dip the biscotti into the icing, or if you want to drizzle it like Nonna does, over the tops, you need to thin it up a little by adding tiny drops of water until you can put a fork in it, pull the fork up, and have the icing drizzle down.

If you want to read all about the San Valentino and Gia’s Christmas story, here’s where you can get a copy of A KISS UNDER THE CHRISTMAS LIGHTS:

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Amazon // Wild Rose Press//  B&N

 

and when I’m not baking and eating cookies you can find me here: Tweet Me//Read Me// Visit Me//Picture Me//Pin Me//Friend Me//Google+Me//

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Of #Christmas, #Cookies and #The7Fishes

So, my Christmas book A KISS UNDER THE CHRISTMAS LIGHTS is about a large, loud and loving Italian/American family. They love hard, eat even harder, and at Christmastime the women in the family – led by Nonna Constanza – bake, bake, and bake some more. Christmas sugar cookies topped with nonpareils,  cinnamon rolls made with the special ingredient Francesca San Valentino shares with no one but those she gave birth to, yards of sweet breads, and the aroma of rising yeast fill the spacious kitchen almost to bursting, all made fresh daily.

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Warm Christmas cookies on cooling racks fill every line of counter space. Pizzelles made with sweet almond extract; chocolate chip layer cookies filled with cream; colorful and tangy seven layer cookies topped with melted chocolate. And Nonna’s favorite – biscotti topped with royal icing.

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The reason their kitchen resembles a cookie factory assembly line is easy to explain: everything gets eaten every day. There is no such word as leftovers or extra in this household because the family consumes it all. Many times Gia, the youngest San Valentino at 24, wonders why they all don’t weigh five hundred pounds considering the amount of food they eat. The answer is simple, really. Francesca cooks old school, and by that I mean: she makes everything fresh. No processed meats or jarred sauces; pure butter and olive oil, fresh eggs and real milk ( not skim or even 2%!) and cream; real sugar never a substitute. The vegetables come from their massive backyard garden in the summer and the fresh greengrocer in the winter. The meat is purchased from a local butcher, not a commercial superfood store.

In all, eating this clean and fresh promotes health and wellbeing.

The tradition of Christmas cookie baking culminates on Christmas Eve when the family all gather for the Feast of the 7 Fishes.

san3La Festa Dei Sette Pesci, also known as The Vigil ( La Vigilia), is a celebration of eating  fish and other seafood, and yes, there will be a minimum of 7 courses all with one special seafood hightlighted per course. Francesca’s Shrimp Alfredo( gamberetti Alfredo)usually starts the feast. Hundreds of  freshjumbo shrimp purchased from the local fishmonger ( and yes, they still do exist!!) The fish are cleaned, peeled, cleaned again and then boiled in just a hint of salted water until their beautiful pink color emerges. Francesca’s Alfredo sauce is made – of course – from scratch, slowly whisked to creamy perfection. The pasta – usually farfalle ( bow ties) has been hand made and cut using the pasta machine Nonna brought with her to America 75 years ago. When the pasta is cooked al dente, the shrimp and sauce are combined and everyone sits to enjoy this truly delectable dish.

The rest of ethe evening is spent singing carols by the fireplace, playing cards, remembering Christmas’ and family members of the past, and eating another fish/seafood inspired dish every hour.

By Midnight, stuffed, sated, and happy, the family will travel en Famiglia to Midnight Mass at the church of St. Rita de Armada , the family parish.

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The littlest San Valentinos will fall asleep in their parent’s laps long before the last blessing is given to be carried home and tucked into bed, awaiting the arrival of Babbo Natale and his bag of gifts.

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In all, The San Valentino family is the type of clan you would love to be a part of. You’d never go hungry, you’d never be at a loss to laugh, and you’d always be loved totally, unconditionally, and loyally. Buon Natale!

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When I’m not eating cookies and devouring fish you can usually find me here:Tweet Me//Read Me// Visit Me//Picture Me//Pin Me//Friend Me//Google+Me// 

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Of #Romance and #book-signings…

 

toadstoolSo yesterday I was privileged to have a book signing for my latest release, A KISS UNDER THE CHRISTMAS LIGHTS  at the ToadStool Bookshop in my home town.  For two hours I got to chat and catch up with a bunch of old friends – some I haven’t seen in quite a while ( Brian, I’m talking about you!) and I met a few new ones as well. It’s always a crap shoot for a relatively unknown author to embark on a book signing because you just never know if ANYONE will turn up. One of the store managers has told me in the past they’ve had signings for authors and one or two readers/buyers may show up, but there have been more times where no one has. I think I’d need to be talked off a ledge if that happened to me! Luckily, I’m still here today, writing this, so you know it didn’t.

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Another fly in the ointment to drawing potential new readers in is the Romance Novel aspect of my books. Again, from the people who work in the shop, Romance is not a big seller for them. They have a beautiful section for their offerings, and all the big names are represented ( plus, little ol’ me!) so it’s not because they don’t stock the books. It’s more, I feel, people who don’t read romance as a general rule go out of their way to stop and buy one. Well, that’s something I hope to fix and change just by being a continual face and vocal presence in my community. Earlier this year I did a radio spot with one of our local talk-radio DJs – a guy who just happens to be a wonderful fringe friend. Don’t ask me to explain that because it’s too complicated and involves HIPPA rules and regs! Anyway, after that spot many many people approached me and told me they weren’t romance readers, but were willing to give it a shot since I’d written the book. This may be the only time MY NAME was the draw for a new reader, hee hee. I’m happy to say I know several people since then who’ve said to me, “I never read a romance book until I found out that’s what you write. Now, I love them.” They’ve gone on to explore other romance genre authors because of that, so in a very real way, that’s my PAY IT FORWARD moment.

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It’s not easy to find new readers, especially since the Internet now rules the planet. The Toadstool is the only brick and mortar retail book shop in my area. There are a few secondhand book shops ( which I love!) but this one is the biggest and has recently relocated to a much better, more foot-traffic laden location. In fact, yesterday during my two hours, the shop was wonderfully packed with holiday shoppers. And they weren’t only shopping, they were BUYING! This gives me a warm and tingly feeling for several reasons. It tells me people still like the feel of a REAL book in their hands. It tells me people still read! Actual words on a page, not listen to a podcast or scroll through a computer. It tells me people still give books for gifts – and that makes me the happiest. I always feel if you give a book as a gift for anything – holiday, birthday, just because – you are giving someone a few hours of escape. A few hours spent in contemplative reflection. A few quiet, stolen hours to just sit back and be entertained. Now that’s a true gift.

So, again to all the wonderful readers and friends who came out to support me yesterday ( Pun included since you bought books!) a very heartfelt THANKYOU! I hope whoever you purchased the books for – Mom, Sis, Daughter, Girlfriend, or just YOU – that the stories make you happy and give you the hope and promise that everyone deserves their own Happily Ever After.

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When I’m not out promoting the Romance Genre, you can usually find me here:

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