Category Archives: branding

The final tally in #Predators&Editors

Finished in 5th place!

Finished in 5th place!

So, for the past several weeks, the Predators and Editors 2016 readers poll has been in effect. I will tell you truthfully, I was lobbying hard for a  place in the ROMANCE SECTION and after all my arduous begging – I mean– hard work(!) I tied for 5th place. Not too shabby, considering the hundreds of entries.

I had a few people who are not involved with writing, publishing or anything related to either, ask me why I pushed so hard for a place in the contest results. I don’t get any prize money, or anything lucrative for coming in the top ten;  I don’t automatically have an influx in my books sales. The answer, though, really is a simple one.

I wanted to come in as high as I could because of the exposure an event like this has. I am still a relatively unknown author. Yes, I’ve had 7 books published in 18 months and I have three more due out this year. I have begun to build my — for lack of a better word — following. But I still need to grow more readers and a good way to do that is with global exposure such as the P&E poll. Hopefully, since I did finish so high up, people who don’t know my work will take a chance and order the book that came in 5th place – A KISS UNDER THE CHRISTMAS LIGHTS. And if they like that one, they might try the others, as well.

The snowball effect of finding a new author is a proven thing. When I discovered Jill Shalvis 3 years ago I went out and bought as many of her backlist as I could find and now I have all her new stuff on pre-order. I don’t think I’m the only reader who does this. In fact, I know I’m not, after talking with other readers.

So, thanks to all who voted for me. I promise I won’t hound you anymore. Well, at least not until next year when P&E rolls around again!

For those of you who haven’t read A KISS UNDER THE CHRISTMAS LIGHTS, here’s a little sumthin’ sumthin; to whet your appetite and — hopefully — you’ll want to read the rest!

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Blurb:

With Christmas just a few weeks away, Gia San Valentino, the baby in her large, loud, and loving Italian family, yearns for a life and home of her own with a husband and bambini she can love and spoil. The single scene doesn’t interest her, and the men her well-meaning family introduce her to aren’t exactly the happily-ever-after kind.

Tim Santini believes he’s finally found the woman for him, but Gia will take some convincing she’s that girl. A misunderstanding has her thinking he’s something he’s not.

Can a kiss stolen under the Christmas lights persuade her to spend the rest of her life with him?

Excerpt:

His back was to me and he was carrying a table, but after he put it down and turned around I got a good look at the front of him.

And Holy Mary, Mother of God, what a front he had.

Close cropped military style hair the color of wind blown wheat topped a head which stood – truly – head and shoulders above everyone else around. The guy had to be six-three at least. Sharp, etched cheekbones God cut with a knife, sat under oval eyes which looked deep and dark from where I stood. His face was a composite of planes and angles, the carved cheeks meeting up with a chiseled-from-stone chin. Hardened concrete looked softer than this guy’s jawline. His nose was perfectly fixed in the center of his face, the slight aquiline bend at the tip bringing to mind Michelangelo’s David, the cupid’s bow under it deep and pronounced. Clean shaven, his mouth was full and thick and – God help me – looked utterly kissable.

I could tell even with the chunky vest covering his torso, he was closer to thin than stocky, but if I could guess from the way his biceps pulled against his sleeves, he had some muscle to him.

And some pair of legs. They went on forever, from heaven to earth in a full, hard line.

I don’t know how long I stood there, just gawking with my mouth open looking like a cannoli waiting to be filled, but I’m being truthful when I say I couldn’t move. My feet were frozen to the ground, my knees had locked, and my hips weren’t taking me anywhere soon.

This was one beautiful man.

Buy Links: Amazon //  Wild Rose Press //  Nook

When I’m not begging people to vote for me, you can probably find me anywhere here: Tweet Me//Read Me// Visit Me//Picture Me//Pin Me//Friend Me//Google+Me//

 

 

 

 

 

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#NewYear, #NewOffice…

I’ve mentioned here, ad nauseum(!), that I write in my attic overlooking my property. It’s private, spacious, and quiet most of the time. I put that last part in because of late it has become almost impossible to work in.

Why, you ask? Well, I’ll tell you.

The window overlooks the woods and the property next to mine. A property occupied by an elderly couple and their two very ….loud and obnoxious dogs. The dogs are put into a pen several times a day for hours at a time and the pen is directly in line with my window. In fact, they’re out there right now, barking away. When the window is open in good weather I am treated to hours upon hours of continual barking. It’s just as loud in the winter because the trees are bare and can’t buffer the sound. And it’s not just a few woofs and then a doggie nap. It’s like Dino Flintstone barking. Just click this link and you’ll get an idea of what I mean. This is all day, every day, no matter what the weather. Dead of winter or heat of summer. After a day it’s annoying. After a year it’s soul sucking.

So…this year I am moving to the other side of the attic into a room we’ve used as a storage/craft/sewing/painting room for me for the past 24 years. This is a sample of what was stored in the room until this weekend when I did a massive clean out!

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This is what the room looks like right now:

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Hubby taped the window, door and closet frames and now we are all set to paint. As you can see it’s a very light, pale blue. I’m going green on this…more pictures to follow once the process begins. I can’t wait to have my own REAL office.

And I can’t wait to get away from the Dino twins next door!

Here’s a quick video on my FaceBook Author, author page to “see” the renovations.

When I’m not redecorating or being annoyed by barking dogs, you can find me here: Tweet Me//Read Me// Visit Me//Picture Me//Pin Me//Friend Me//Google+Me//

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#Predators&Editors #voting polls are open…Help a #writer out!

The 2016 Predators and Editors Voting polls are open and I’ve got 2 books nominated in the ROMANCE category. L ast year I came in third and I’d really like to elevate that status this year because something like this is a great way for writers to get their names out to people who otherwise wouldn’t know them.

If you have a few minutes please consider voting for either A KISS UNDER THE CHRISTMAS LIGHTS or THE VOICES OF ANGELS, both in the ROMANCE category. I’ve included the links here: 

A KISS UNDER THE CHRISTMAS LIGHTS

THE VOICES OF ANGELS

Thanks for any and all support. Keep a writer working!!!

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#ReadingChallenges and why they are important…

 

goodreads_icon_100x100-4a7d81b31d932cfc0be621ee15a14e70Last year I officially read 150 books in the Goodreads reading challenge. I say officially because I actually read more like 250, but the extra numbers weren’t on my Kindle and I forgot to enter them into the challenge stats whenever I was finished.

My bad.

This year, I’ve signed up again and my goal -again – is 150 books. It will probably be more, but that’s okay. I’ll try to remember to add the paperback and hardcovers after I finish them.

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I tell you all this because I feel a reading challenge is an important undertaking no matter what age you are.

We all remember having reading lists over summer vacation while is school. Some of us found it torture to get through the required books, while others of us ( like moi) asked for extra books because I’d finish the required ones in the first few weeks.

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Those summer reading challenges were meant to keep kids on the reading track and not get lazy and have all those drilled in vocabulary and spelling words forgotten over the 8 weeks of summer recess.

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I read a horrifying statistic the other day that said 33% of college grads NEVER read another book once they graduate. Like in, NEVER! Holy Cow. How can that be??? If I don’t have a book in my purse, or my kindle with me whenever I go out of the house I feel…naked. Emotionally and intellectually and literally ( hahaha- pun meant!)

How can a person never open another book? Never want to be entertained using their mind, imagination, and emotions? Never want to lose themselves for a few hours in the plights, adventures, and romances of characters who jump off the page and into their lives? Never want to educate themselves on new topics, inventions, or learn from the biographies and autobiographies of leaders, movers, and shakers int his world??

I think reading challenges should be mandatory for everyone. I know. Read that sentence again. The word that sticks out is MANDATORY: required by law or rules; compulsory. I know this would never fly legally. You can’t make someone read if they don’t want to. But how about a hard sell of encouragement? Listen, we got two generations of kids off drugs with THIS IS YOUR BRAIN ON DRUGS campaign.brain

I bet we could do the same with people who don’t read. Show something rotting – like five week old fruit and say THIS IS YOUR BRAIN WHEN YOU DON”T READ REGULARLY. I’m not an ad executive and don’t work in publicity for a reason, peeps, but you get my drift.

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I am challenging everyone who reads this today to a 2017 reading challenge. The prizes are vast and include: you’ll be smarter, happier, more entertained. You’ll have things(Books) to talk about at parties, opinions about situations you never thought you’d have, and a general feeling of being smarter than you’ve ever experienced before. You’ll come across as erudite, well informed, and well-read.

Try it. Set a reading goal – write it down ( or send it to me!) and put it someplace you’ll see it every day. And then follow it.

Reading, to quote Martha Stewart – an avid reader – is a good thing.

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When I’m not reading you can find me here: :Tweet Me//Read Me// Visit Me//Picture Me//Pin Me//Friend Me//Google+Me//

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A #NewYear, a time for new #blogideas

2016 has exited the building – thank you, Jesus!  Now it’s time to figure out what I’m going to say here, in this forum, for the next 365 days.

No pressure….not!

I started this blog because I wanted to talk about writing with people who enjoyed writing as well. Over the past 2 years, it’s morphed into something more. More substantial; more funny; at times, more an internal reflection of my feelings and emotions about…stuff. I’ve been able to introduce you to new authors who are fab and promote their work. I’ve had some serious discussions about life, writing life, family stuff, and current events. I’ve veered away from anything controversial and/or political/ and negative. I’ve wanted this to be a fun place to spend a few minutes getting to know new writers, and to challenge you with ideas. I hope I’ve done my job…

So, 2017. What the heck am I gonna talk about??

Well, I do have some new author interviews lined up already and I can’t wait for you to meet these talented writers.

I’ve also got at least 2 books of my own coming out this year ( maybe 3!) and I know I’ll be going gungho with promoting them.

The publishing world seems to be changing daily, so we’ll talk about that.

I’ve got at least 4 writing trips coming up this year, so you know I’ll be showing you pictures of your favorite romance authors whom I’ll be meeting and fawning over, plus writing about my traveling experiences.

And I guess I’ll be divulging some more personal stuff – only the funny stuff, though!!!

2017 promises to be a life-changing one for me – I’ve got lots going on!!! All good and all exciting.

So, stay tuned and we’ll discuss……lots of stuff!

 

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My #word for 2017: #Compromise…

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Every year I take a theme or a word that epitomizes what I want to accomplish for the following 356 days. Last year, 2016, it was “the Year of YES.” Which basically meant I was going to be open to saying yes to things I usually knee-jerked a NO. A loud, emphatic, I don’t want to, NO!

It worked out pretty well. I did a bunch of stuff that I ordinarily would have shied away from or outright avoided. No one died. No one got maimed. And I didn’t have a stroke, heart attack, or lose my dignity.

Well….

Nevermind.

Anyway….

For 2017 I wanted to continue with the new, open, and willing to put myself out there mentality, so I’m going to be doing something I rarely– if ever– do. Compromise.

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The dictionary defines it this way: an agreement or a settlement of a dispute that is reached by each side making concessions.

My definition is a little more specific in that I will be the one making the concessions. Again, something I rarely, if ever, do. I’ve come to realize after viewing the turmoil this country has found itself in politically, spiritually, and morally, that I like many people, do not often see both sides of an argument. We, and by we, I mean me, tend to form an opinion based on whatever information we happen to see, and then stick with it, oftentimes becoming loudly obnoxious and righteous in expressing that opinion.

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Not anymore. If’ I’ve learned anything in 2016 it’s that every argument and stand has at least 3 sides: mine, the other person’s and the — wait for it — compromise position between the two.

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In 2017 I vow to see that third option as many times as I can and to make the effort to come to compromises which will benefit all sides, not just only my own. When you know better you do better.

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Maturity, thy name is Margaret-Mary. ( let’s hope!)

 

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I get by with a little #help from my #friends..

and by friends, I mean books!

Every year I like to share the list of reference tools and books that keep me sane as a writer. Since I spend sosososososososos much time alone, writing and thinking about writing, I sometimes need tools to help me figure out plots, people, motivations, and dialogue subtexts. Here’s a list of my absolute favorites and the books that keep me sane when I’m trying to swim through the quagmire that is my imagination. Maybe if you haven’t finished making your Christmas and Holiday wish list yet, you’ll consider asking for one of these valuable tools. Believe me, it is money well spent and worth the cost.

1-4  The Emotional Thesaurus ( and amplifier) , The Postive Trait Thesaurus and the Negative Trait Thesaurus

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5.Goal, Motivation and Conflict by Debra Dixon. This is like a bible to most writers!thes8

6.The Romance Writer’s Phrase Book. Little snippets, words, and descriptions to tweak your dialogue and writing

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7. Master Lists. Every conceivable list you need for character, description, setting. Also fabulous as a reference when you play Trivial pursuit!

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8. The title says it all. Rated Triple H for hothothot!

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9.Nothing better for getting into the mind of your character and their inner conflicts and struggles

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And if you’re looking for a great little romantic fiction read for yourself or as a Holiday gift, well, here’s my newest ( shameful plug) A KISS UNDER THE CHRISTMAS LIGHTS 

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When I’m not doing research I can usually be found in one ( or more!) of these places:

Tweet Me//Read Me// Visit Me//Picture Me//Pin Me//Friend Me//Google+Me//

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A #ChristmasQuiz from a lover of #TrivialPursuit…

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It’s no secret that I love love love TRIVIAL PURSUIT. Well, here’s my version of the Christmas/Holiday edition. Play along and test your knowledge of the season. The answers are below – but no cheating – try to get them on your own first.

1. what is the name of the HORSE in Jingle Bells?

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2. Who Wrote  ’twas the night before Christmas?

3. What is the Candian Zip Code ( Postal Code) for the North Pole?

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4. Who is Santa’s  most famous Reindeer? Why was he invented?

5. true or false: Mistletoe was once thought to be an aphrodisiac.

6. What does the word mistletoe mean in German?

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7. What year did Christmas become an OFFICIAL holiday in the US?

8. If you bought all the gifts in the 12 days of Christmas you’d have _____ presents.

9. WASSAIL if from Old Norse and means _____

10. What is the single best-selling Christmas song of all time and who wrote it?

And for 10 extra points – what is the name of my newest Holiday Romance book release?? ( hee hee – shameful self promotion)

 

ANSWERS

  1. Bob, as in “Bells on Bob’s tail ring….”
  2. Clement C. Moore
  3. HOH OHO
  4. Rudolph – for a Montgomery Wells ad campaign in 1939
  5. true
  6. “Dung on a Twig” ( still want to stand under it??)
  7. 1870
  8.  364
  9. Good Health
  10. White Christmas, Irving Berlinxmastrivia5

for the ten points: A KISS UNDER THE CHRISTMAS LIGHTS of course!

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Buy links Amazon // WIld Rose Press // B&N 

when I’m not playing Trivial Pursuit you can find me here: Tweet Me//Read Me// Visit Me//Picture Me//Pin Me//Friend Me//Google+Me//

 

 

 

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I need a little #writer and #RomanceReader help…

This is going to be a good test to see if anyone ever reads my blogs!!

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I told you recently that I’m all atwitter and discombobulated because I’m putting together a Power Point presentation for my local NHRWA chapter in March and then for the New England (NECRWA) Chapter in April and I’m learning (slowly) the ins and outs of the PP program.

That’s fine. No worries there.

But…

I need a little help from my romance writer and reader friends. Who ( what author) do you read who writes romance with heroines and heroes OLDER than 45 years old? I’m not looking for writers who write about the fabulous 20 somethings or terrific thirty-year-olds. I want romance titles and books written about folks in their middle years. If you read romance books concerning this age group, please send me book titles or the authors who write them.

I have a few in mind, but I want to explore more. Please.

I’ll say thank you in advance.

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On #Goodreads, #giveaways, and growing your brand…

Okay, I’ll admit it. Until last year I didn’t even know what “growing your brand” meant. And if I’m really being honest, I didn’t know a person could be a brand.

Kim Kardashian changed that concept forever.

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The reason I’m waxing prolific today about this branding topic is because I just finished a Goodreads giveaway for my newest release, A KISS UNDER THE CHRISTMAS LIGHTS. I’ve done a Goodreads giveaway for all of my books after they’ve been published, but this time I had more hits and requests than ever before, so that got me asking questions, evaluating, and thinking (always a dangerous occurrence!)

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Two avenues of thought rushed through me when I saw the final number of requests for the book (613):

  1. Romance Readers love Holiday stories and they saw this one listed, so they figured they’d take a chance on a relatively unknown author because–hey! — it was a Christmas tale, or,
  2. People saw the giveaway listed who knew me from my previous work and wanted to really read the book and –hey!– there was a giveaway for it.

Do you see the difference in those 2 lines of thought? One is based on the genre of the giveaway, the other on name – or in this case – brand recognition.

When I was told I needed to come up with a brand by which readers would instantly be able to recognize a Peggy Jaeger book ( and I still get goosebumps when I say those 3 words together – Peggy, Jaeger, and book!) by the publishing powers that be, I thought and thought for days about what my books try to give the reader. A solid romance, for sure, with a happily ever after ending, but then aren’t all romances supposed to give the reader that? No, it needed to be different. Recognizable.  Something that, when my name was read or said, would evoke the brand, like Timex – takes a licking and keeps on ticking – does.  Do they even make Timex watches anymore, or am I really dating myself??”

Anyway.

After weeks of sleepless nights trying to figure this out, my daughter finally helped me narrow it down. What I write about are strong women, families, and men (hence, the romance). So, the Peggy Jaeger brand, when you hear the name associated with a book, tells you I write about Strong women, the families who support them, and the men who can’t live without them.

Simple. Genius, but simple. And remember-able ( is that a word? it should be.) And see how smart I am? I put the brand tagline in bold so when you read it, you’ll remember it. Who says you can’t teach an old dog a new trick? Or in my case,  a middle-aged storyteller a new concept?

Brand Concept Blackboard

But back to the Goodreads giveaway.

My winners were chosen by Goodreads and I dutifully mailed off the paperback copies of the books, along with the special boxes I made for them ( see pix) and a nice thank you card for entering the contest. I’ve done that for each of the books I’ve given away and my hope is that the winners see how much I truly appreciate their entering. If they like the book they won, the hope is always they’ll want to read the other books listed.

So, a win/win all around.  3 readers won a book for the holidays and I (hopefully!) got 3 new reader-fans for the effort. Giveaways…to echo Martha Stewart (the Grand Dame of branding)…they’re a good thing!

When I’m not giving things away you can usually find me here: Tweet Me//Read Me// Visit Me//Picture Me//Pin Me//Friend Me//Google+Me//

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